Let’s give it to Mercedes-Benz to make some real bonkers promo videos

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Mercedes’s EQG concept is already a little weird, an all-electric version of their famous, brick-like off-roader-turned-themed.absurd luxury cruiser Along with the rear-mounted spare tire came a box for the charging cable and a grille made of dancing LED lights. Whatever it is, it’s a fun EV concept. And, I have to give credit to Mercedes-Benz for not just giving the usual, forgettable, fancy crap out of promo videos to people and instead giving people what they really want: the subtitled Squid Aliens in Close Up.

Image for article titled Let's Give It Up to Mercedes-Benz to Make Some Really Bonkers Promo Videos

screenshot: mercedes benz

Just look at that screenshot right there; This is from a promotional video from a major automaker. From the mercedes-fucking-benz promotional video, and I hope whoever had this idea, is getting a big fat and one of those cookie bouquets where cookies are nailed to wooden dowels.

The video is deliberately made in the late ’70s sci-fi style, to tie into the original G-Wagen’s 1979 introduction, and the folks at Benz are careful enough to do it in the old 4:3 aspect ratio. Were.

This includes time travel and aliens and lots of silver lame and latex and body paint and all kinds of top notch.

Here, just watch:

Man, there’s a scene that sounds just like this star wars Holographic Monster Chess Game He was on the Millennium Falcon:

Image for article titled Let's Give It Up to Mercedes-Benz to Make Some Really Bonkers Promo Videos

screenshot: mercedes benz

There’s a second video, which surprisingly features Mercedes-Benz chief design officer Gordon Wagner as EQGorden, and even more aliens and nonsense:

Yes, yes, after all, a PR team that understood.

Image for article titled Let's Give It Up to Mercedes-Benz to Make Some Really Bonkers Promo Videos

screenshot: mercedes benz

Yeah, it’s all very goofy and silly, both wonderful qualities I didn’t expect from a Mercedes-Benz. Automotive PR takes itself too seriously, using words like “mobility” and claiming to change the world and using the word “DNA” you’d think they were engineering embryos or something, but that’s it. Well, this is a refreshing change.

The closest type of thing I can think of would be a Nissan Pao. old promo video for Back in the early 1990s. It has that same kind of versatility, and, again, I cannot stress enough how much this industry needs to take itself less seriously.

So, good job, whatever mistakes Mercedes-Benz or their advertising agency has, they did it! It is appreciated.

I’ll be sure to buy a dozen electric G-Wagens as soon as my Elio stock closes.

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